Campaign Insight

Your path to personalisation

What is meant by Personalisation 2.0? This guide, written in partnership with RedEye will look at the importance of the customer interaction when it comes to technology and expertise as you move towards personalisation 2.0. All washed down with some key factors to get right as your personalisation develops to great heights.

It is for those intrepid marketers who are already delivering multi-channel personalisation, but feel the overall customer experience, while good, just isn’t quite there yet. 

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

GSK launches global creative review for pharma business

The fee on the account is estimated at $30 million.

Posted on 20 September 2019 | 3:42 pm

Aus ad watchdog dismisses 600 complaints about Bodyform 'Blood normal' ad

Campaign is 'killing shame', Essity and AMV claim.

Posted on 20 September 2019 | 3:21 pm

Watch: More than 80 creative and media agencies join Global Climate Strike

Businesses also responded to open brief as part of their efforts.

Posted on 20 September 2019 | 2:42 pm

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Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

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