Campaign Insight


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Campaign News

John Lewis' Edgar the dragon to gatecrash credits on ITV

Partnership will see character take over channel throughout December.

Posted on 13 November 2019 | 4:34 pm

How John Lewis and Waitrose collaborated on their first joint Christmas ad

It is significant step in their integration.

Posted on 13 November 2019 | 4:09 pm

John Lewis and Waitrose's Christmas ad stars overexcited dragon Edgar

It is brands' first joint effort for festive season.

Posted on 13 November 2019 | 3:25 pm

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