Campaign Insight

Taps, Clicks, Bricks: Omnichannel customer engagement is the new brand superpower

Today, brands have a deep knowledge of their customers. This is thanks to signed-in experiences across three major channels: mobile (taps), desktop (clicks), and physical locations (bricks). Omnichannel now means knowing the consumer across these channels and enabling engagement in all of them — but especially mobile, where so many of today’s digital channels live.

This expert report in partnership with TUNE looks at how commerce is changing in 2018, and how top brands have adapted and thrived.

To learn more about how TUNE use your personal information, please see their Privacy Policy.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Superunion hires BBH's Holly Maguire as UK managing director

Maguire is tasked with expanding global network's UK operation.

Posted on 17 January 2019 | 4:08 pm

Snoop Dogg becomes 'Smoooth Dogg' in Klarna collaboration

Rapper has also become an investor in 'Smoooth payments' company.

Posted on 17 January 2019 | 2:45 pm

Direct Line Group reappoints MediaCom after six-month review

New brief includes focus on full media transparency.

Posted on 17 January 2019 | 2:37 pm

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Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

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