Profusion Media Ltd
About Profusion Media Ltd
Profusion was founded in 2009 at a time when the way we communicate with each other was fundamentally changing. The rise of apps, social media and smartphones were creating a phenomenal amount of data that could be used to revolutionise marketing.
Profusion is now at the forefront of data influenced marketing. We work with leading global companies including HSBC, Unilever, The Kingfisher Group and Coty from our London, Dubai & India offices. Our work includes determining the best time to communicate with customers and how often, attribution modelling, ultra-personalised communications, breaking down data silos between marketing and sales, creating data lakes and single customer view. We are also playing a key role in data and digital transformation for our clients across multiple industries - radically changing how they do business and improve the customer experience
We’re a clever team of specialists in data engineering, BI, data science and multi- channel marketing communications. Blending real 1:1 messaging, AI, machine learning and human imagination, we connect people with your brand. This drives exceptional customer experience and loyalty. We were the original UK partner for Adobe Campaign. We’ve nearly 20 years’ experience in data management, automation and customisation of enterprise data management and marketing other platforms. Fuelled by inquisitiveness, forward thinking and excitement at the advancements of technology, we’re entrepreneurial, adventurous and we make stuff happen We help clients get under the skin of a human being’s emotional narrative – their story – and see what’s important to each customer. Our clients trust us for our responsive, personal and upfront approach to help them create smart, highly targeted communications..
Profusion Family Values
Profusion is a close-knit family that defines itself by its values, which cover how we work with each other, our clients, partners and suppliers. The values are listed below and tell you what we will expect from you and what you can expect from us. We are client focused – we put our clients at the heart of everything we do to provide a highly-responsive, creative and excellent service. We believe in excellence – everything we do is completed to the highest possible standard. From the expert advice we provide, to the work we deliver, we do not settle for second best, we are uncompromising in our pursuit of excellence.
We are trusted – we are ethical, honest, straightforward and transparent in everything we do and we are proud to be a safe pair of hands. We are one team – we support, collaborate and have fun with each other and our clients to make Profusion an awesome place to work and progress. We are cutting-edge – innovation is in our DNA. We always think about pragmatic innovative solutions to challenges, by applying our knowledge of the latest technology and best practice to every situation. We are purposeful – we are a committed and ambitious company that aspires to constantly contribute to our colleagues, clients and society and not to simply make money.