Senior Search / PPC Marketing Executive
Carnival UK is the operating company for P&O Cruises and Cunard. We are passionate about providing fantastic guest experiences and operate a winning culture to achieve unrivalled business success and delivering our vision of being the most spectacularly successful Cruise Company in Britain. We are growing the P&O Cruises e-commerce offering so that we can provide a world class brand specific digital experience and are currently looking for a Senior Search Marketing Executive to help support P&O Cruises Digital team.
The P&O Cruises Digital team is responsible for driving and maintaining P&O Cruises digital presence across the entire customer journey, and in particular, is playing a central role in cost-effective marketing acquisition. The scope of the team’s responsibilities includes managing the brand websites, other digital platforms and all elements of digital marketing, including social media, online display advertising, PPC, SEO, email marketing, affiliates, lead generation and more.
As a Senior Search / PPC Marketing Executive you will be responsible for managing and driving forward our paid and natural search activity for Cunard and P&O Cruises, and the integration of these channels into broader brand and acquisition marketing activities. You will have managed search accounts previously and will have hands-on knowledge of running activity and optimisations directly through Adwords (and other interfaces).
You’ll have a successful track record of working within a similar search-focused senior role, data analysis and reporting and possess strong commercial knowledge and acumen. You will have a good understanding and knowledge of the search landscape, be results-focused with good technical abilities and have a firm understanding of brand communications and their role in achieving commercial objectives.
We are looking for the following for the Senior Search / PPC Marketing Executive:
- The experience of managing search marketing activity at a similar level of responsibility.
- Evidence of strategic thought-leadership with search.
- Accomplished experience of managing significant budgets.
- Evidence of developing relationships with the major digital media suppliers and digital partnerships.
- Strategic media planning and ability to work closely with a wide-range of diverse marketing channels.
- Responsibility for meeting significant revenue targets and being held accountable for them.
- Exceptional written and verbal communication skills.
- Advanced experience of using web analytics, ideally Google Analytics.
For the Senior Search / PPC Marketing Executive you will be educated to degree level and will have a strong commercial acumen. Naturally you will put our guests at the heart of everything that you do and will be an excellent communicator. Your negotiation and influencing skills, particularly with senior stakeholders, will also be second to none.
Key to your success will be your ability to identify new ways of doing things, and approach situations with an open mind, you’ll be a strong, tenacious team player and you will approach change with a positive outlook, identifying the potential opportunities presented.
If you have any experience of PPC, paid search or organic search on the web at a senior level we would be interested in seeing your application for the Senior Search / PPC Marketing Executive.
Carnival UK is the operating company for P&O Cruises & Cunard. We provide unforgettable holiday experiences and operate a winning culture to achieve standout success.
P&O Cruises has a proud and long tradition, with seven ships including our flagship Britannia which joined our fleet in March 2015. We offer holidays tailored to British tastes combining genuine service, a sense of occasion and attention to detail, ensuring passengers have the holiday of a lifetime, every time.
It takes great passion and real dedication to maintain our position at the top. That’s why extraordinary, passionate people are at the heart of our journey delivering the highest standards to our valued customers. With support to help you reach your potential, attractive company benefits and incredible employee offers on discounted cruises we want your career with us to be successful and fun. Join us on our journey as Senior Search / PPC Marketing Executive, APPLY now.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.