Head of Global Marketing
Headquartered in the North of England our client is an internationally renowned consumer brand going through an outstanding growth period. They are currently looking to strengthen their category team with the appointment of a strategic marketer to manage an international P&L for the Group.
You will be responsible for the strategic direction of the brand driving the commercial agenda to meet EBITDA & brand plans.
You will analyse global insights, purchasing & trend data alongside Product & consumer information to develop a rolling category strategy plan. Your duties will focus around the following key areas;
- Brand Building - Accountable for the key brand health measures
- Insight - Track competitive landscape & understand insight of key markets and barriers to growth
- NPD - Develop a mandate for global NPD & innovation projects
The role will require interaction with many stakeholder around the business & externally.
You will have gained extensive classical marketing experience in an FMCG environment with experience in Category or Strategic Marketing with P&L responsibility.
International experience would be advantageous but applications from candidates operating in a senior UK marketing role with an interest in International marketing would also be considered.
You will be a strong influencer with ability to manage and engage with a range of internal stakeholders across the Group.
You will possess strong leadership skills to influence multiple locations.