Marketing Executive, Sutton, £25,000, Publishing

Location
Sutton
Salary
£25000 per annum
Posted
16 Nov 2016
Closes
16 Dec 2016
Ref
WO73
Contact
Willow Oxford
Discipline
Marketing
Specialism
Digital
Sector
Publishing
Business Type
Brand / In-house
Seniority
Executive
Contract Type
Permanent
Hours
Full-Time

A leading B2B publishing company based in Sutton are seeking a Marketing Executive to work across their portfolio of publications and events. Working across the full marketing mix to promote the company's products, you will have a key role in development marketing plans across all channels.

Responsibilities of the Marketing Executive

  • Planning, developing and implementing effective marketing communication campaigns.
  • Using the full marketing mix for the company’s marketing communications.
  • Writing copy for all marketing collateral, including brochures, letters, emails and websites.
  • Understanding the product and customer profile and write thorough specs for each.
  • Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.
  • Producing an accurate summary of total spend at the end of a marketing campaign.
  • Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met.
  • Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion.

Requirements of the Marketing Executive

 

  • A minimum of 1-2 years' experience in marketing with skills in copywriting, email marketing and social media marketing.
  • Strong communication skills with the ability to work with stakeholders at all levels.
  • A positive can-do attitude with a strong goal orientated focus.
  • Ability to execute marketing campaigns across all online and offline channels. 

 

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