Head of Digital - Manchester

Greater Manchester, Manchester
£60000 - £70000 per annum
24 Jul 2017
23 Aug 2017
Jess Smyth
Business Type
Brand / In-house
Contract Type
Head of Digital - Manchester

One of our clients, a national high street brand, are currently undergoing a transition within their digital team, and require a strategic and visionary Head of Digital to lead and deliver on this digital transformation.

Who are we looking for?
*An experienced digital marketer, passionate about the digital landscape and committed to learning about new digital channels and best practice
*An excellent grasp on all areas of digital - PPC, SEO, display, social media, user experience, insights and analytics, display, email marketing and website project management
*Demonstrable experience of managing digital channels to improve cost efficiency
*Someone who can lead a team and build one - leading a team of 10+ as well as leading a recruitment strategy to build a world class digital team
*Data driven and analytical - useful for reporting purposes, and managing a 7 figure media budget.
*A proactive, motivated leader, who is driven by a challenge and operates with a solution lead approach

Role & Responsibilities:
*Analyse current resources, and make immediate improvements to the digital landscape with a short and long term plan
*Recruit and lead a team of digital experts
*Track digital campaigns versus KPIs, analysing performance data and making recommendations on efficiencies
*Drive commercial performance (both lead generation and e-commerce sales) through cost-effective digital marketing strategies

The Ideal Candidate will have:
*Solid career history in digital marketing - either agency or in-house
*Strong project management ability
*Flexibility to adapt and adjust in a fast changing environment
*Able to work under pressure and to deliver results
*Data-led and focussed for strategic decisions
*Demonstrable experience of managing multi-million pound budgets and achieving performance
*Leadership and gravitas, with excellent senior stakeholder management skills
*Passion for digital
*Excellent people management skills to inspire, drive and improve skillsets and performance
*Reasonable/Good knowledge and appreciation for SEO, PPC, Content, Display, Social Media, Email marketing, Google Analytics, Conversion Rate Optimisation, Analytics, Project Management and Website development

Please note that there will be some UK travel required within this role. Please apply with a copy of your most up to date CV, or get in touch with Jess at Adam for more information.