Global Strategic Planning Manager

Location
London (Central), London (Greater)
Salary
Competitive, according to skills and experience.
Posted
19 Sep 2017
Closes
19 Oct 2017
Ref
20755
Discipline
Advertising
Specialism
Planning & Strategy
Sector
FMCG, Food & Drink
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

Have you delivered a big piece of work on consumer insights that has genuinely helped shape the strategy or brand direction?

In this role you will deliver consumer-brand thinking for the development of brand / portfolio strategy, including the annual global brand strategy document and brand positioning work.

You will have significant market research expertise across continuous and ad hoc, qaul and quant.

This is not just about a functional piece of research - it’s about connecting insights, identifying big cultural trends, the gaps in the market etc. and being able to deliver an activation that really connects emotionally.

FMCG or drinks preferred.

 

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