Digital Marketing Officer

Location
Surrey, Weybridge
Salary
£28000 - £32000 per annum
Posted
19 Oct 2017
Closes
18 Nov 2017
Ref
13783638/001
Contact
Tichaona Moyo
Discipline
Marketing
Specialism
Digital
Sector
Charity
Business Type
Brand / In-house
Seniority
Executive
Contract Type
Freelance / Contract
Hours
Full-Time

The Not for profit and charities client is looking for a broad Digital marketing professional to come in and deliver a broad range of digital marketing activity to increase awareness and support.

Client Details

This not for profit and charities client is seeking a Digital marketing officer to join a growing digital and marketing team. Based in Weybridge the client is a Established Charity with a value based behavioural framework which brings values at the forefront of all actions. This is a growing team making a massive difference in the day to day of those affected by the cause it so valiantly fights against.

Description

Digital marketing officer responsibilities are:

  • Lead on the digital elements of marketing including charity-wide campaigns, fundraising events and retail activity.
  • Oversee day-to-day activity on social media,

  • Use digital optimisation and advertising to drive general donations through digital channels
  • Manage Google Ad Grant account.

  • Identify and implement where digital elements can complement or replace existing offline supporter engagement activities such as thanking, welcomes, pitches.
  • Support the management of the charities website including helping to create pages and ways to increase traffic and conversion rates.

  • Measure and report on how campaigns have succeeded

  • Use audience insight and trends to formulate digital marketing activity and advertising spend.

Profile

Digital Marketing officer will have:

  • Digital marketing, preferably in the charity sector

  • Experience of the broad spectrum of digital advertising techniques, including social, email, display ads, programmatic, retargeting, SEO.

  • Experience of managing social media channels and increasing engagement through organic and paid-for content

  • Experience of running the digital channels of charity wide campaigns

  • Experience of managing Google's Ad Grants service

Job Offer

12 Month contract with scope to go permanent paying £28,000 - £32,000 per annum