Senior Social & Content Manager - Luxury Fashion - London

Major Players
£40000 - £45000 per annum
01 Nov 2017
01 Dec 2017
Kate Bergman
B2C, Fashion
Business Type
Brand / In-house
Contract Type

Senior Social & Content Manager - Luxury Fashion - London
£40,000 - £45,000 + benefits

Senior Social & Content Manager - The Company

This eponymous luxury women's brand was launched in 2001 after the owner lived and worked in Italy designing for some of the world's most well respected brands. Now over 15 years old the brand is stocked online and in the best multi brand and independent stores in the world. A beloved member of London's fashion community, this designer has won both the converted British Fashion Council's accessory designer of the year and Elle's accessory designer of the year. They design four collections a year plus a variety of collaborations and related projects. An early adopter of online for the category the brand has been operating a transactional website for over 10 years and has an established digital and social network which they are looking to grow

Senior Social & Content Manager - The Role

They now have a fantastic opportunity for a Senior Social Media & Content Manager to join their team. You will be responsible for creating content and social strategies across the brand. This includes content for the website, social media and blogs.


Develop global social media strategy across multiple markets and multiple platforms.

Plan and execute the communications and content calendar, influencer outreach and ongoing engagement.

Manage a social media content calendar for the brand and execute against it.

Create editorial ideas and manage a robust and highly functional content calendar.

Build out and manage influencer relationships and programs to create content, change perceptions, and extend the reach of their brand messaging

Creatively and proactively engage consumers online to drive brand conversations and consumer relationships utilising a brand-appropriate tone of voice

Responsible for reporting across all social media activity, communicating to the wider business as relevant and aligned with weekly and monthly updates.

Develop digital campaigns to generate interaction, brand exposure, and generate sales.

Identify, and communicate the brand's tone of voice

Develop innovative new ideas, objectives and strategies for brand messaging

Maintain a sharp awareness of trends in all forms of media: digital, print, online etc. in the beauty, fashion, interiors, design, pop culture and luxury advertising world

Research and implement new platforms and tools to drive digital innovation, meet business needs, improve efficiencies, reach new audiences/markets and measure success.

Responsible for reporting across all social media activity, communicating to the wider business as relevant and aligned with weekly and monthly updates.

Senior Social & Content Manager - Key Skills

Highly creative, innovative, and resourceful mindset.

Entrepreneurial approach: owning the role and proactively finding ways to change/improve our current social media presence.

Sociable, outgoing personality. Excellent people skills: build collaborative relationships within the organisation.

Ability to proactively reach out to and navigate among multiple constituents and regions.

Sound judgment to drive optimal brand engagement in online brand communities; adhere to a clear, brand-appropriate tone of voice; and identify/escalate potential issues/crises.

Solid writing skills.

Strong knowledge and daily use of key social media.

Demonstrated creativity and "story-telling" skills; campaign ideas and writing samples will be requested as part of interview

Design/creative and photography skills preferred

Luxury brand/beauty/fashion/entertainment experience a plus

If this is the Senior Social & Content Manager role for you then do not hesitate and apply now !

We have a variety of digital roles on at present (£20k-£130k), so if this is one is not suitable; please call me to discuss other exciting opportunities which you can apply for.

For further assurance, please review my profile on LinkedIn and connect with me; Search for "KATE BERGMAN" To apply for this fantastic opportunity or for further information, please contact: Kate Bergman | DD: + 44| 207 845 7235 - Please note all applications will be made in confidence. Feel free to call me directl

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