Senior Brand Manager - New Product Development
This luxury drinks brand is looking for an experienced SBM drinks (from wine or premium spirits only) with innovation experience to join their growing team.
Based in central London and reporting to the head of Marketing, this role will be responsible in leading brand launches- using data analysis to implement successful brand campaigns. Initially the focus will be on launching existing innovations- and managing everything from label, packaging and positioning through to the PR and comms planning.
You will however also need to have had specific experience working on wine or spirits liquid innovation projects- and be familiar with working with insights teams through to briefing wine makers on liquid NPD, through to launch planning. You are familiar with briefing and appointing agencies and working autonomously.
Culturally, this is a lovely place to work; small, friendly and entrepreneurial, with huge development opportunities for the right candidate.