Youth Marketing Manager

Location
London, North London
Salary
£35000 - £45000 per annum
Posted
17 Jan 2018
Closes
16 Feb 2018
Ref
12629712
Contact
George Elliott
Discipline
Marketing
Specialism
Campaign Management
Sector
Sport
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

Youth Marketing Manager

£35-£45k

Leisure & Sport

North London

Are you interested in leading the Global Youth Marketing strategy for one of Britain's biggest sports brands? The role of the Youth Marketing Manager is responsible for recruiting young people into the brands youth Membership proposition.

As the Youth Marketing Manager, some of your accountabilities will be:

  • To own and deliver the global youth marketing strategy, across all channels.
  • To manage the overall membership programme, ensuring the product offering remains relevant to the target market.
  • Responsible for implementation of an insight driven engagement strategy, leveraging communications on multiple platforms, exclusive content and bespoke membership events.
  • To coach and develop one direct report.

Skills required:

  • Strong background in youth marketing with a good understanding of target audiences and industry trends.
  • A minimum of two years' experience in a similar role within an international or global company.
  • Proven experience of developing and delivering integrated marketing plans across multiple channels.
  • Experience of managing marketing and design agencies.
  • Loyalty and/or membership schemes.

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