Trade Marketing Manager

Location
London, South West London
Salary
£35000 - £40000 per annum
Posted
17 Jan 2018
Closes
16 Feb 2018
Ref
1629710
Contact
George Elliott
Discipline
Marketing
Sector
Luxury, Retail
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

Trade Marketing Manager

£35k-£40k

Retail & Luxury Goods

South West London

Are you interested in building a Trade Marketing strategy for one of the UK's most well-known luxury retailers? The role offers an opportunity to innovate the trade marketing activity at a national and local level, ideally adapting their current strategy, making change and improving their current strategy.

Reporting into the Marketing Director, some of your accountabilities will be:

  • Develop and implement the trade marketing strategy to achieve defined business objectives across all product lines.
  • Create & develop experiential retail ideas to engage new and existing customers.
  • Initiate events in store to engage new customers and create brand awareness
  • Identify relevant premium partners, developing and implementing joint campaigns and events.
  • Ensure alignment across projects, sales, marketing and product development on sales and marketing activities
  • Lead on OOH activity to support key sales periods e.g Valentines, Mother's day, Christmas.

Skills required:

  • Trade Marketing experience across any area of retail (premium experience is advantageous but not essential).
  • An understanding of both Retail & Wholesale, tailoring your approach.
  • An understanding of multi-channel, being able to communicate to stakeholders across both in-store and online.
  • Relationship building skills, communicating your strategy across the business, gaining buy in from both retailers and sales staff.

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