Trade Marketing Manager

Location
West Midlands, Halesowen
Salary
£35000 - £40000 per annum
Posted
30 Jan 2018
Closes
28 Feb 2018
Ref
BSMLL7608
Contact
Lara Lee
Discipline
Marketing
Sector
Retail
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

Exclusive to Blue Skies: This well-established business selling home and garden products through UK, Europe and USA are currently seeking a Trade Marketing Manager. With strong investment and huge growth potential, this is an exciting time to join the business.

The Role: This is a fantastic opportunity for a Trade Marketing Manager with experience of working in Retail/FMCG/ Consumer Durables and who is looking for a new challenge that will allow autonomy and development. Supporting the wider team, you will be responsible for working closely with your retail customers and working cross-functionally with category, NPD, sales etc. to develop and deliver a first- class trade marketing strategy and to develop brand awareness with consumers through integrated marketing activity.

Key responsibilities:

  • Continually review customer research, competitor data and market research to ensure that all trade marketing activity is relevant to support the needs of the customer and product ranges
  • Manage all in-store tactical marketing activities; POS, merchandise, promotional materials, display, photography, digital
  • Customer-facing along with sales teams to ensure that the trade marketing tool-kit is fit for purpose
  • Manage agency relationships; digital, creative, PR, research, print and ensure that all projects are delivered on time and to budget

The Candidate: You must be a confident, personable individual who can build relationships quickly and show gravitas. Having worked in a similar role previously, you must be able to demonstrate an understanding of how to build a consumer brand through trade marketing activity. You must be both creative and analytical with the ability to be strategic and operational in your role. A strong commercial focus is essential along with excellent negotiation and influencing skills. You will have worked in a similar role within Retail, FMCG, Consumer Durables.

As well as the salary of circa £40,000 the benefits which accompany the role are as follows; 26 days holiday + BH, bonus, pension, and excellent development opportunity

This Trade Marketing Manager role is commutable from Stourbridge, West Bromwich, Halesowen, Kidderminster, Stourbridge, Wolverhampton

This Trade Marketing Manager would also suit a Retail Marketing Manager or Customer Marketing Manager or Channel Marketing Manager

Trade Marketing Manager, Halesowen, circa £40,000

BSMLL7608

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