Trade Marketing Manager

Location
Lancashire, Blackpool / Lancashire
Salary
Benefits
Posted
06 Feb 2018
Closes
06 Mar 2018
Ref
LW 25716
Contact
Leanne Wallworth
Discipline
Marketing
Sector
FMCG, Food & Drink
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

Our client is an innovative FMCG business with a European operation spanning multiple product categories. With a passion for innovation our client enjoys great success across both retail and foodservice channels. With category leading brands and a consumer focus at the heart of all marketing campaigns, there is a fantastic opportunity for a Trade Marketing Manager to join the marketing team.

The role of Trade Marketing Manager will be responsible for leading the Trade Marketing strategy, planning the ongoing development of the consumer and shopper trade story and being the key interface with these channels. You will manage all aspects of trade communications, leading the relationship with agencies to ensure maximum ROI. You will be tasked with executing NPD, promotions and display units, in store and to a defined customer base. You will also be responsible for maintaining and updating display units and the delivery of the promotional calendar

The ideal candidate will be of graduate calibre with Trade Marketing experience gained in a consumer goods setting. You will have solid insight skills with the ability to turn insight into actionable trade strategies and plans. An excellent working knowledge of the UK grocery trade is as essential as your ability to develop effective relationships.

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