Data Planning Manager (Client-side role)

Data Planning Manager – London

£50K+ £4K car allowance and generous bonus

Data Planning Manager

Working as part of a great team in a client side role you will get the opportunity to use you strategic and operational data experience.

The role

• Interrogate and utilise data to define targeting  and planning of marketing campaigns
• Run campaign selections.
• Define target audiences for marketing activities,
• Produce insights and recommendations improve campaign performance and customer engagement.
• Help optimise campaigns by using a test and learn approach 
• Ensure all data extraction for campaigns are delivered accurately and to schedules
• Ensure data quality and data integrity

Experience required

• Experience working with data within marketing - either from agency or client side (you could be from data planning or campaign management)
• The ability to interpret and manipulate data
• Experience of data targeting , campaign selections and data planning
• Technical experience to include FastStats and / or SQL and Excel
• Good understanding and experience of utilising complex modelling techniques such as segmentation and propensity modelling 
• Excellent communication skills and ability to manage multiple stakeholders

Lovely client, lovely team and lovely benefits. If you are looking for a client side role in data then this could be the role for you…..