Data Planning Manager (Client-side role)
- Recruiter
- Direct Recruitment
- Location
- London (Central), London (Greater)
- Salary
- Up to £50K + £4K car allowance + generous bonus
- Posted
- 12 Feb 2018
- Closes
- 12 Mar 2018
- Ref
- SB/1702
- Discipline
- Marketing
- Specialism
- Campaign Management, Data & Analysis
- Business Type
- Agency
- Seniority
- Manager
- Contract Type
- Permanent
- Hours
- Full-Time
Data Planning Manager – London
£50K+ £4K car allowance and generous bonus
Data Planning Manager
Working as part of a great team in a client side role you will get the opportunity to use you strategic and operational data experience.
The role
- Interrogate and utilise data to define targeting and planning of marketing campaigns
- Run campaign selections.
- Define target audiences for marketing activities,
- Produce insights and recommendations improve campaign performance and customer engagement.
- Help optimise campaigns by using a test and learn approach
- Ensure all data extraction for campaigns are delivered accurately and to schedules
- Ensure data quality and data integrity
Experience required
- Experience working with data within marketing - either from agency or client side (you could be from data planning or campaign management)
- The ability to interpret and manipulate data
- Experience of data targeting , campaign selections and data planning
- Technical experience to include FastStats and / or SQL and Excel
- Good understanding and experience of utilising complex modelling techniques such as segmentation and propensity modelling
- Excellent communication skills and ability to manage multiple stakeholders
Lovely client, lovely team and lovely benefits. If you are looking for a client side role in data then this could be the role for you…..
