Senior Reporting and Analytics Manager

£53000 - £55000 per annum
20 Feb 2018
20 Mar 2018
Rebecca Whips
Charity, Online
Business Type
Brand / In-house
Senior Manager
Contract Type
Freelance / Contract
I am looking for an Interim Senior Digital Analytics and Reporting Manager to join a Global Charity on a 6 month contract.

Reporting into the Head of Digital Experience, you will lead the strategy, planning and rollout of the company's analytics platforms.

This is a great opportunity to join a forward thinking Charity who value the importance of Marketing.


  • Responsible for delivering enterprise level analytics rollouts.
  • You will lead the roadmap, planning and rollout plan to implement Google Analytics and Google Tag Manager.
  • You will work with the company's search agencies to implement best practice in campaign tagging and tracking.
  • You will be the subject matter expert and point of contact for all analysis of digital activities including websites, mobile, strategic projects, social media, email and search.
  • You will liaise with senior stakeholders across the business to show your recommendations and help establish best practice for web analytics.
  • you will lead on the use of Google Analytics within Digital; foster and support its use across the company.
  • You will work to build relationships with stakeholders across the organisation, creating awareness and understanding of digital analytics as performance measurement.

Required Skills:

  • Strong experience with Google Analytics.
  • Strong experience with Google Tag Manager.
  • Tag management and implementation experience.
  • In depth, and expert knowledge of using tracking tools: Google Analytics; Google. Search Console; Google Tag Manager; Google Data Studio; Search metrics; social. listening platforms; Visual Website Optimiser; Hotjar.
  • Internal stakeholder management covering the development, tracking and communications of analytics and reporting roadmap.
  • External stakeholder management regarding the delivery of analytics to support 3rd party platform digital marketing insight.
  • Strong internal client service skills.
  • Able to work in fast paced environment where flexibility is key.
  • Extreme attention to details and outstanding organizational skills.
  • Self-starter, highly motivated to excel with minimal supervision.

There will be a one stage interview process with a view for interviews to take place this week.

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