International Marketing Co-ordinator #Global #Fashion #Brand

Location
West End, London
Salary
£170 - £200 per day
Posted
21 Feb 2018
Closes
21 Mar 2018
Ref
BBBH135201
Contact
Dean Cousin
Discipline
Marketing
Sector
B2C, Fashion
Business Type
Brand / In-house
Seniority
Senior Executive
Contract Type
Freelance / Contract
Hours
Full-Time

Temp International Marketing Co-ordinator #Global #Fashion #Brand needed asap.

PURPOSE OF ROLE: To help co-ordinate and develop all brand marketing initiatives for a global fashion brand in international markets.

KEY OBJECTIVES

* Work with International Marketing Manager to help develop the Global Marketing Strategy with all international partners (Wholesale & Franchise) to build the brands in existing and new markets.

* Work with partners on delivery of the Global Marketing strategy across both brands

* Support integrated campaigns with key internal stakeholders - Digital/Social, PR, Creative etc. to ensure campaign message is consistently delivered with impact to our demographic.

* Work closely with franchise partners on the development of bespoke campaigns to support local marketing initiatives across in store, social media, advertising, PR and events.

* Support franchise partners on delivery of marketing activity to support new store openings/mods * Co-ordinating new market entry strategies

* Come up with new ideas and initiatives to support partners marketing plans

* Ensure all partner's marketing activity is monitored, in-line with plans & is brand appropriate

* Project manage key brand campaigns, ensuring projects are completed in line with project objectives and delivering on KPIs.

* Support International Marketing Manager in developing international social strategies & campaigns

* Log and monitor agreed budgets for projects and administer the purchase order system, identifying cost saving opportunities where possible.

* Monitor, police and feedback on local social media channels in market. Support Franchise partners on maximising fans, reach and engagement.

* Brainstorming ideas to build and grow international social presence and increase fan growth in key markets

KEY DUTIES

* Co-ordinate relevant content for all partners and update on the asset management system

* Brief creative teams on all international content requirements from brand photoshoots within agreed timescales

* Manage all shoot proformas and ensure completion by the appropriate internal teams

* Manage International marketing calendar and update regularly

* Produce and manage critical paths for all international marketing campaigns

* Ensure partners monthly reports are up-to-date and results are collated

* Organize regular meetings and catch ups with key internal teams

* Compile quarterly International Marketing update

* Monitor competitor activity to ensure all DP activity remains current and relevant, and best practise is adopted SKILLS /

EXPERIENCE REQUIRED

* Background in fashion / retail / agency working within in store, social, advertising and/or digital departments.

* Awareness and understanding of delivering 360 degree marketing campaigns.

* Strong interest and passion for fashion, lifestyle, music etc.

* Excellent presentation, communication and time management skills

* Resourceful, always seeking to maximise new opportunities

* Ability to combine a creative approach with commerciality

* Strong team player and willing to support the team on other projects that benefit the wider marketing objectives

* A self starter and motivator with the ability to work on own initiative as well as on larger team projects and campaigns

KEY INTERFACES

* Franchise partners

* Wholesale partners

* International B&M teams

* Marketing team

* Creative

* PR

170 to 200 per day, start ASAP and work on-site 5 days per week.

Creative Recruitment is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.

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