Senior Insight Analyst
Senior Insight Analyst London £50K to £55K plus great benefits.
Great varied role if you love data analysis and defining data selections for marketing campaigns. Lovely team and great benefits at household name brand.
Senior Insight Analyst – the role
You will be responsible for:
- Data insight analysis and reporting
- Data segmentation and campaign selections for marketing campaigns across direct mail, email, SMS and social media
- Maintaining incoming data feeds.
- Working closely with the CRM team to provide insight that drives the strategy for marketing campaigns.
- Assisting with the development and execution of marketing for acquisition and retention
- Creating data dashboards and presenting data insight
Senior Insight Analyst – experience required
- Knowledge of relational databases – able to make data selections for campaigns and analysis campaign results
- Excel/Access experience
- Good knowledge of campaign management tools such as FastStats, or Adobe Campaign
- Experience using SAS or Adobe Analytics would be useful, but is not essential
- Excellent written and verbal communication skills.
The salary for this client-side role is between £50k and £55K, plus good benefits.
If this role isn’t the one for you, then have a look at our current roles at http://direct-recruitment.co.uk/job-search/