Senior Research Consultant
As the senior research consultant you'll be involved in everything from product development, customer experience & tracking, to communication & branding.
In an ever increasingly complex world, knowing how your customers behave is key..
Get it wrong in retail and you're talking the wrong language to the wrong people at the wrong time and in the wrong place..
Data matters more than ever.
One such York business have made it their aim to simplify this for brands looking to engage the right audience in the travel space.
They 're now part of a bigger group but still remain true to their independent roots. An ethos built around the strength and importance of the team.
Picture an international airport - busy, oodles of choice and ultimately a captive audience for brands. Get it right and the ROI can be immense.
Knowing the travel habits/frequency of travel and also spending patterns of this audience means they ensure that data is turned into real insight and then shape ideas that engage and capture the right audience.
They've spent the last decade becoming a market leader in research, specifically in the travel space.
By helping brands make the most of their insight and customer data allowing them to then craft compelling insights that shape integrated marketing campaigns that really work.
As the senior research consultant you'll be involved in everything from product development, customer experience & tracking, to communication & branding. You'll be able to help with CATI (computer-aided telephone interviewing), online and hall research and will project manage research from start to finish - from writing questionnaires to analysing data and providing clients with recommendations for moving their business forward.
This is a fast paced, fun and varied environment so to make a real difference you'll need to have a track record of working with a wide range of quantitative research methodologies in a market research or insight agency.
As the senior research consultant you'll have a well-rounded research toolkit from proposal and questionnaire design through to fieldwork monitoring, data analysis as well as excellent presentation and report writing.
You'll bring a passion for turning data into insights and developing compelling 'research stories' and love the challenge of building lasting client relationships
£35,000 - £45,000 + Benefits