Head of Marketing - B2B

Manchester, Greater Manchester / Greater Manchester, Salford / Cheshire
£50000 - £55000 per annum + bonus + benefits
22 Mar 2018
21 Apr 2018
Chris McCarthy
Business Type
Brand / In-house
Senior Manager
Contract Type
We are looking for a Head of Marketing to work on a contract basis for a leading Business Services organisation based in Manchester who provide business support to a range of companies.

In this role, working under the CMO, you will develop, implement and evaluate their marketing, sales and client engagement strategies with the aim of increasing client acquisition and retention across a broad range of Business services including its company partners (e.g. Business Finance Solutions, International Trade) and its external delivery network.

Responsibilities: -

- Target client groups from varried business sectors.
- Line-manage circa 6 marketing and communications staff. Coordinate and direct any additional staff with marketing responsibilities.
- Joint budget responsibilities for marketing spend and accountability for key contractual factors interdependent on marketing.
- Manage key external relationships include company partners and intermediaries, funding partners etc.
- Strategic management whhilst retaining a hands on approach

Experience required: -

- Proven track record of successful delivery, with significant previous experience leading multi-disciplinary marketing teams.
- Extensive experience in B2B marketing and marketing to entrepreneurs, ideally with a track record in promoting services to businesses.
- Experience of simultaneously leading multiple and diverse marketing campaigns across different markets and services and audiences over a large geographical base.
- A demonstrable evidence-based approach to evaluation.
- Experience of winning contracts and successful pitching as well as retaining clients.
- Experience of building insights and analytics capability in a corporate environment.

This is a live role with a key client and they require a start ASAP. Please submit an application for further details and immediate consideration.

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