Marketing Automation Manager

4 days left

£34000 - £38000 per annum
26 Mar 2018
25 Apr 2018
Ekaterina Alouker
CRM, Digital
Business Type
Brand / In-house
Contract Type
An exciting opportunity for a Marketing Automation role with a world-renowned financial media group based in central London.

A leading, independent financial media group is looking for a Marketing Automation Manager to join their expanding team. You will be responsible for a variety of marketing automation projects to help improve campaign effectiveness and to drive the core business goals.

Key Responsibilities of the Marketing Automation Manager:

  • Support data segmentation and list cutting to help with campaign optimisation.
  • Provide recommendations and insights about marketing performance to improve key metrics such as conversion rates and deliverability.
  • Improve marketing effectiveness to drive the core business goals of increases in revenue from online subscriptions and offline customer interactions.
  • Liaise with marketing/digital/data teams regularly to review campaign results across all brands to help develop best practice email strategies.

Key Skills and Experience of the Marketing Automation Manager:

  • Knowledge of CRM systems that manages a Marketing database platform.
  • Can demonstrate and articulate a full understanding of marketing processes from planning through executing through analytics.
  • Demonstrates advanced audience segmentation capabilities.
  • A good understanding of the importance of data quality within marketing and how this is achieved.
  • Clear operational understanding of dotmailer and Sailthru and its capabilities to maximise segmentation and targeting efficiencies.

If you are innovative thinker, enthusiastic, quick thinking with a strong attention to detail, then please apply.

Apply for Marketing Automation Manager

Already uploaded your CV? Sign in to apply instantly


Upload from your computer

Or import from cloud storage

Your file must be a .doc, .pdf, .docx, .rtf, and no bigger than 1Mb

Upload from your computer

Or import from cloud storage

Your file must be a .doc, .pdf, .docx, .txt, .rtf, and no bigger than 1Mb

4000 characters left

By applying for a job listed on Campaign Jobs you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.

Similar jobs

Similar jobs