Senior CRM Executive – Global Football Brand

Recruiter
PSD Group
Location
London (Central), London (Greater)
Salary
£40,000 + competitive package
Posted
05 Apr 2018
Closes
05 May 2018
Ref
16435720
Discipline
Marketing
Sector
Sport
Business Type
Brand / In-house
Contract Type
Permanent
Hours
Full-Time

Senior CRM Executive – Global Football Brand

London - £40,000 + competitive package

A leading UK football club with European pedigree is looking to grow their marketing function by hiring a Senior Marketing Executive specialising in CRM and email marketing.

This newly created position has been formed to lead CRM campaign strategies and to make breakthrough advancements in CRM campaign planning, execution, delivery, and utilisation of new technology. There will be a large focus on email marketing and ensuring increased effectiveness, improved KPIs and efficiency of all email marketing campaigns.

This is an analytical role which will require a focus on audience segmentation and campaign measurement including ROI analysis. You will manage stakeholders both internally and externally managing the clubs partners requiring a demonstrable background in stakeholder management.

To be suitable for this position you will have a strong background in marketing and CRM. More specifically you’ll be able to demonstrate a history in developing audience strategies, email marketing campaign management, audience segmentation, and database marketing. Understanding of Adobe Campaign, AI, and machine learning are all desirable but not essential.

Opportunities to join a football club are rare so get in touch now!

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