Digital Content Marketing
One of the largest B2B companies in the world is looking for a Digital Content Executive.
Your position will play an integral role in developing the story and expressing that through a host of content deliverables.
This position supports content creation, execution of content marketing campaigns, and development of sales collaterals as well as internal and external communications.
- Content creation and production, such as white papers, blog posts, infographics, videos, newsletters etc. for on owned, paid and earned channels
- Proof-reading and editing
- Liaison with internal stakeholders for content signoff
- Promotional activity execution across a range of social channels (paid and organic)
- Curate relevant content for distribution and idea generation
- Maintenance and updating of the content calendar
- Brief and liaise with freelancers for content asset delivery
- In collaboration with the digital marketing executive, track and measure content performance and to help refine and iterate approach
- Best-in-class copywriting skills, ideally in a B2B context
- Demonstrable experience of writing for a variety of formats - from white papers to social media
- Understanding of SEO and SEM Marketing principles
- Digital marketing experience
- Remains calm under pressure
- Flexible attitude and uses own initiative