B2C Marketing Executive

Location
Middlesex
Salary
£26000 - £29000 per annum
Posted
27 Apr 2018
Closes
27 May 2018
Ref
1630168
Contact
Wiona Court
Discipline
Marketing
Specialism
Campaign Management
Business Type
Brand / In-house
Seniority
Executive
Contract Type
Permanent
Hours
Full-Time

An exciting opportunity has become available for a B2C Marketing Executive at an International Airline based at Heathrow. You will responsible for brand activation, media planning and maximising the promotion of the airline across multiple offline channels including print, radio, TV and Cinema.

Key responsibilities:

  • Executing all offline advertising
  • Brand activation including experiential or launch events and sponsorships
  • Coordinating the offline marketing action plan
  • Driving traffic to the airline's consumer website
  • Briefing the media planning agency
  • Assist in managing the B2C marketing budget

Key skills and experience:

  • Proven experience in a B2C marketing role including offline advertising, brand activation and media plans
  • Excellent written and spoken communicator
  • Agency management experience
  • Budget management experience
  • Microsoft Office skills (Word, Excel, Power Point)
  • Copywriting experience
  • Illustrator
  • An understanding of the travel industry would be an advantage

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