Direct Communications and Insight Manager
Job title: Direct Communications and Insight Manager
Industry: Leisure - Sport & fitness
Education level: Marketing Diploma
Who we are looking for?
We are looking for someone that can make a real positive difference to our customer’s lives in helping them to become and remain fit and active and enjoys being active themselves.
This person will be responsible for inspiring and motivating our members and our communities to come and use the facilities more often.
With a state of the art CRM system this person will have the ability to truly understand what makes our members tick and use this insight to take our customer communications to the next level and beyond.
You will need to have had experience in:
The development and implementation of CRM strategies with back-end system knowledge
Customer acquisition, re-engagement and retention strategies
Delivering CRM / data marketing / email marketing
You must be able to:
Write engaging content clearly and concisely
Create clear user journeys
Analyse, test and improve results
Have strong planning, analytical skills and project management skills
Be a great communicator
Work on your own initiative.
You will be based at the SLM Head Office in Hinckley but with Regular Meetings and Training in London.
At Everyone Active we will provide a competitive salary, a rigorous training and development process to ensure that you continue to develop within this role and free use of the facilities for colleagues and their immediate families as well as discounts of food from our café’s.