Social Media Insights Analyst - Social Marketing Agency

Recruiter
Speckled Frog
Location
London (Central), London (Greater)
Salary
Circa £30-32k + benefits
Posted
11 May 2018
Closes
11 Jun 2018
Discipline
Marketing
Specialism
Data & Analysis
Sector
B2C
Business Type
Agency
Contract Type
Permanent
Hours
Full-Time

This thriving Social Marketing Agency - part of a larger integrated communications group - is looking to hire a new Social Insights Analyst to join its close-knit, friendly and rapidly growing (due to a bunch of recent new business wins) Planning & Insights team.  This team is a crucial part of the agency’s success, with all of their work backed by unparalleled social insights.

In this role you’ll be responsible for understanding consumer mind-sets through ongoing and ad hoc projects, and applying the findings directly to a wide variety of exciting clients (across sectors such as FMCG, Retail, Finance, Pharma, Travel & Property).  A strong interest in data is an absolute must in this role, with a specific interest in Social Media data.

Previous experience using social listening tools (e.g. Brandwatch etc.) is essential, as well as a curious, inquisitive mindset, that enjoys problem-solving.  The ability to answer the 'why' – why people do the things they do? – is also important. The role would suit a candidate who strives to balance innovative and creative thinking, with mathematical and data-led foundations, and is looking to further develop their understanding of business and marketing insights.

Social Insights Analyst - Role & Responsibilities:

  • Using third-party and proprietary social analytics tools to generate analysis
  • Analysing large, complex datasets to create actionable insights
  • Delivering findings in written qualitative and quantitative insight reports
  • Contributing to innovation in analysis methodologies
  • Keeping on top of trends in data analysis and social media
  • Continuing to proactively learn and develop your skill set as an Analyst
  • Participation in client meetings and presentations

Social Insights Analyst - Qualities & Skills:

  • Solid agency experience in a role in which you have analysed datasets, and drawn insights from them 
  • A high degree of logic, accuracy and attention to detail, as well as strong organisational and time management skills
  • Experience of report-writing and presenting, and the ability to make the complicated simple
  • A knowledge of the marketing environment and wider culturally-relevant issues
  • An understanding of the digital and social media landscape, emerging trends, software and platforms
  • A natural curiosity and understanding of consumer behaviours and mindsets

If you're a bit of social media whizz, and looking for a new opportunity as a social Insights Analyst, then please get in touch and apply today.

We apologise but we cannot respond to all unsuccessful applications.

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