Head of Insight
Head of Insight - Integrated Marketing - Buckinghamshire
This is the chance to head up the newly created "insight team" at a multi award winning integrated marketing agency in Berkshire.
The company has been creating exceptional marketing communications work for over 10 years and are proud to count some of the world's biggest brands among their clients. They have a truly full service offering and this role will span all of the different divisions and account teams. They are well known for their work in the technology, automotive and healthcare sectors and continue to broaden their client base every year.
A decision has been made to consolidate all of the existing strategic resource into one hub that will be crucial in establishing the business as 'thought leaders' in their field. You will be responsible for creating an integrated data strategy and ensuring that the agency's approach is highly consultative, with all their recommendations based on solid research and customer insight.
The role will report into the Managing Director and your team will comprise several members of the client services team and some existing data analysts. It is the agency's intention that this team will grow and therefore your remit will also develop in time. One of the main objectives is to manage the data coming in from clients and convert it into an easily digestible form for the purposes of reporting back and making recommendations. You will be expected to produce visual reports that clearly show what is happening and therefore what action needs to be taken. IE - you will make the data accessible and clear so that the lay man can understand it. You will also work closely with the new business team and help with pitching for high level strategic work.
What's in it for you?
This is a crucial position within the agency and as such it offers an attractive salary, healthcare, pension, 25 days holiday and a car allowance. More important than that though is the opportunity to help shape the long term direction of the business and head up your own team of talented individuals. As a business they are recognised for developing talent and providing a fun, upbeat environment to work in. What's not to love?
If you'd like to find out more, please apply by sending your CV to us.