Content Executive

Location
London
Salary
£28000 - £30000 per annum
Posted
31 May 2018
Closes
30 Jun 2018
Ref
ED135572
Contact
Evie Darroux
Discipline
Marketing
Business Type
Brand / In-house
Seniority
Executive
Contract Type
Permanent
Hours
Full-Time

Our client is a leading lifestyle brand renowned for their authentic and bespoke service. They are looking for a Content Executive to join their growing marketing team.


WHAT YOU WILL BE DOING:
Reporting to the Content Manager, the Content Executivewill be involved in writing tasks across a range of content platforms, in print and online, to contribute to quality creative solutions that meet their business objectives. They will also be working alongside the wider in-house marketing team, which includes designers and a data and insight team.
The successful candidate will demonstrate a strong willingness to learn and develop a thorough understanding of the brand and ethos, taking on the company's tone of voice as part of its brand positioning and marketing strategy.

KEY RESPONSIBILITIES:

  • Writing, editing and proofreading content to meet the company's marketing objectives across a range of online and offline channels. The role will include working on product descriptions, destination guides, e-shots, newsletters, articles/interviews, competitions, advertorial and ads, blogs and brochures.
  • Ensuring all written content is consistent with the brand style, including relevant adaptions for different platforms/purposes.
  • Contributing to regular content planning and brainstorming sessions.
  • Keeping up to date with the latest trends in social media, blogging and content marketing.
  • Working with the Social Media Consultant and Content Manager on the management and development of the company's social media strategy.
  • Maintaining a calendar of topical events to feed into the weekly and monthly content plans.


KEY COMPETENCIES

  • The ability to write to a specific tone of voice: being consistent across all platforms.
  • A good understanding of creative vs commercial content: knowing how to balance the emotive/imaginative with the brand-lead objectives of professional copy.
  • Attention to detail: checking all written content for accuracy and ensuring it adheres to the company style, in accordance with the style guide.
  • Excellent planning, organisation and time management: handling multiple projects and work flows and delivering good quality work on time.
  • Staying calm under pressure: reacting quickly and effectively to last-minute trading requirements and updates.
  • Customer focused: understanding consumer-lead content and a diverse range of customer needs and requirements. Being able to adjust messaging to suit different audiences.
  • Results driven: striving for high and continuously improving performance.
  • Innovative and resourceful: finding new ways to address challenges and issues.


WHAT WE'RE LOOKING FOR:

  • Excellent copywriting skills and command of the English language.
  • Experience in writing for a range of marketing channels and audiences with the ability to adjust messaging accordingly.
  • A proactive approach to workload and contributing new ideas.
  • A desire to keep abreast of trends and happy to spend hours researching.
  • Passionate about travel and immersing yourself in local culture.

Please send CV with a portfolio stating your salary expectations.

Creative Recruitment is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.

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