Content Strategist

Location
Hertford, Hertfordshire
Salary
£28000 - £35000 per annum
Posted
14 Jun 2018
Closes
14 Jul 2018
Ref
00082872
Contact
Recruitment Genius Ltd
Discipline
Marketing
Specialism
Content Management
Sector
B2B
Business Type
Agency
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time
The team at this vibrant, growing agency are a talented bunch: digitally savvy, data detectives and creative connoisseurs. Striving to serve clients in order to meet deadlines on budget with projects that push boundaries, they love collaborating on innovative campaigns. But it's not just work, work, work. They know that social life is important too, which is why they all hang-out together too and make sure they have fun.

They are currently looking for a Content Strategist to join their team.

The ideal candidate will have previous experience in successfully managing and implementing SEO (search engine optimisation) techniques within the realm of content including on-page optimisation, editorial calendar planning and data-led content development leading to the sell in and management of larger creative campaigns where relevant.

Responsibilities as Content Strategist:
- Lead and develop content strategies and campaigns that deliver against our client's overall SEO and business objectives.

- An analytical approach to content strategy, through understanding Google Analytics and other industry tools that will provide the data to back your creative concepts, proving that you understand our client's audiences and their pain points.

- Brief content work into copywriters to allow your strategy to be brought to life, with the necessary SEO must-haves within, to make an impact on search results.

- Constantly track, analyse and report on overall success of the content strategy. Implement a test and learn strategy to content performance to ensure content for our client's is performing as well as it can be, and improvements are made where there are any downfalls.

- Confidently attend and lead client meetings and presentations to update on content performance or sell-in new concepts. Develop senior relationships with key stakeholders and support new business pitches where the opportunities arise.

Required Skills and Experience:

- 5+ years experience in content marketing
- Confident at using Google Analytics
- Good understanding of SEO
- Data-driven mindset
- Ability to communicate well and confident in presenting
- Bachelor's degree

LOVE WORK. LOVE LIFE is a motto this company lives by so in return you can expect:

- Beautiful converted barn set in the Hertfordshire countryside
- Freedom to express your ideas and work on non-client projects
- Work on world-renowned brands
- Fun and sociable work environment
- Your birthday off!
- Become King or Queen for the day if you win Employee of the Month
- Access to tennis court and outdoor heated swimming pool
- Ping Pong table (and the occasional tournament!)
- Regular social events from Go-Karting to White Water Rafting

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