Digital Marketing Manager

Location
Greater Manchester, Manchester / Cheshire / Stockport, Greater Manchester
Salary
£45000 - £50000 per annum
Posted
14 Jun 2018
Closes
14 Jul 2018
Ref
CMC12518
Contact
Chris McCarthy
Discipline
Marketing
Specialism
Digital
Sector
Online
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Freelance / Contract
Hours
Full-Time
This Digital Marketing role is responsible for developing and delivering an online marketing strategy focused on improving the value we get from our digital assets whilst driving a measurable increase in valuable inbound leads across all product suites.

The successful candidate will be responsible for SEO (both organic and PPC), website development, social media, tracking competitors and other legal IT vendors online activity, preparing monthly reports and third party marketing through link-building.

Key responsibilities: -
To drive traffic to the website increasing engagement with customers and prospects.
To use Google Analytics to improve the user experience on the website.
To report and improve on website usage monthly.
To manage organic SEO and create and manage PPC campaigns.
To create and manage display advert marketing.
To create and manage remarketing campaigns.
To generate blog posts for LinkedIn and increase numbers and activity.
To manage multiple Twitter accounts.
To develop a deep understanding of the Legal Sector and how it works whilst also having a good understanding the Healthcare, Property and Finance sectors.
A/B testing for email campaigns and display ads.

If you can demonstrate commercial experience in the areas above, we'd be very keen to hear from you. This is a live role with a key client. For immediate consideration and full details, please submit an application ASAP.

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