Innovation Strategy Director

Location
London (Central), London (Greater)
Salary
£80 - £90K + bonus and benefits
Posted
02 Jul 2018
Closes
31 Jul 2018
Ref
Rare 169/1
Discipline
Marketing
Sector
B2C
Business Type
Agency
Contract Type
Permanent
Hours
Full-Time

Strategy Director - Innovation

Why would you?

This is one of our most exciting current opportunities. It offers that rare, intoxicating mix of a core of really smart innovation specialists, working for a group of international and highly alluring clients, in fields such as luxury, retail, lifestyle, media and entertainment.

The appeal and ideal skillset is probably best illustrated by one of our recent hires for them. In this case it was a senior strategist. The candidate was at an advanced stage in the interview process with 3 other exciting clients, when she was introduced to our client for the first time. We felt she was an outstanding match with this opportunity and the more she learned about the company, the more curious and enthusiastic she became.

She is thriving and her core skills are ideally suited to both the role and company. This specific vacancy is a step up in seniority and experience, but many of the key factors remain the same:-

It will help if you have strong analytical skills and a creative mind. When combined with an innate curiosity and core skill-set it will allow you to craft distinct brand experiences that exceed customers’ expectations and help to evolve brands.

Your added commercial acumen might have been developed through an MBA (although not essential) but your ability to solve problems from a big picture perspective and aligning business functions to create value for both the business and the customer would be helpful.

Previous international experience would be helpful. Your drive, focus and leadership qualities might have helped to foster new market share in eg the Asia region, or perhaps

negotiating non profit sponsorships in the US or even collaborating with creative teams in Europe & America to create outstanding digital experiences. If you get my drift.

Having these core skills will help immensely:-

Strategy – Well-rounded expertise inc. research & market analysis, brand

positioning, campaign planning, content strategy.

Creativity & Innovation – Being able to lead creative workshops to kick-start innovation

within in-house teams - from large corporations to start-ups. This might include brand strategy, & product planning

Design, prepare and lead, collaborative workshops

Interpersonal & leadership Skills - Strong experience leading multi disciplinary

teams in digital and strategy projects.

Problem Solving & Analytical Skills - CRM & customer analysis, user research

program design & brand tracking.

You’ll be able to back this up with examples of your work.

So just to bring this all together a bit more. Our client finds, designs and builds new business opportunities that create lasting value. They believe that a company’s frontiers today are its business tomorrow. These boundaries can be technological, cultural, behavioural or commercial. The mainstay of their work is ensuring businesses are fit for these frontiers, in one way or another.

It’s a growing business area and our client’s hybrid approach has found favour with some of the world’s leading brands across a variety of business sectors.

The role sits at the intersection of brand strategy, innovation consultancy and service design. You’ll help our client explore, conceive, develop and implement new digital solutions for clients in a variety of sectors as previously mentioned.

They sit in between the high-end consultancy space on the one hand, which is occupied by the big traditional consultancy names, and the service design studios and digital agencies on the other. They find themselves working alongside or competing against both types of companies on the projects they’ve been involved in so far. Where they distinguish themselves is that they add a cultural edge and design kudos which lacks in the former group and a lateral thinking and deeper understanding of brands which often lacks in the latter group. The result is quite a unique and appealing stew to clients.

We therefore need someone who gets how successful brands operate in today’s technologically and social driven world. It doesn’t mean you have to be a digital specialist but a firm grasp of how consumer behaviour is shifting will be crucial. A fascination for business, technology and culture will also help.

We need someone who can articulate their ideas in a concise and succinct manner. You’ll be able to write compelling arguments as well as wow a room full of senior executives.

In your role as strategy director, the aim will be for you to gradually take over the running of some of the companies key clients. This means you’ll be tasked with both running and overseeing existing projects as well as nurturing new projects and business from these accounts. You’ll have a team reporting into you, including a senior innovation strategist, an experience design strategist and specialist freelancers. Some of their solutions will impact on a company’s business model and organisational structure and you’ll be tasked with creating a business case for specific solutions, this should awaken your business analyst side. You’ll be managing the process with key stakeholders, so experience of looking holistically at a business and how digital transformation can impact on internal organisational changes would be useful.

You’ll need to have a robust foundation of expertise in the full range of disciplines involved in the innovation process. As a team leader, you’ll help clients develop appropriate innovation strategies, conceptualize and implement new offerings and build internal innovation competencies.

You will need to bring a sound attitude to the team and be willing to really get stuck into problems and navigate clever ways through them.

It’s a role requiring intelligence, wit and resourcefulness to work things out. They move fast and dig deep, and you’ll be expected to keep pace with them. You won’t be left to struggle but you will need to get on with things.

They like people who have something about them, perhaps a little quirky or have an interesting edge about them.

They work in a stimulating office environment and you will benefit from a personal development budget alongside a competitive salary and bonus.

This is an exciting opportunity to join an outstanding innovation studio at a formative stage of their growth

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