Stopgap

Performance Marketing Specialist

Recruiter
Stopgap
Location
London
Salary
£300 - £350 per day + 16 Hours per Week, 4 Month Contract
Posted
19 Jul 2018
Closes
01 Aug 2018
Ref
KTB-091791
Contact
Kate Boston
Discipline
Marketing
Specialism
Digital, PPC
Business Type
Agency
Seniority
Manager
Contract Type
Freelance / Contract
Hours
Part-Time

Paid-marketing specialist needed to help launch an exciting new sports media brand in the UK!

Performance Marketing Specialist - Part-Time, 16 Hours a Week - 4 Month Contract - £300-£350 per Day - London

THE COMPANY
This small Soho marketing and communications agency specialises in BTL promotions and partnerships campaigns for some of the biggest names in sport and entertainment.
Their clients are long-standing thanks to their expertise, creativity and professionalism and they continue to deliver award-winning campaigns after more than 15 years in the business!

THE ROLE
As Performance Marketing Specialist, you will be responsible for developing, implementing and monitoring digital campaigns to drive subscriber growth and increase the revenue of this OTT business - an exciting new sports media brand in the UK! You will:

- Build a performance-optimised PPC strategy
- Lead campaign set-up, tracking implementation and optimisation plans through analysis of data
- Manage Display and Paid Social campaigns (Retargeting, App marketing, Prospecting) / heavy weight Facebook and Google campaigns
- Localise campaign approach based on day to day market observation and in line with other brand campaigns and promotions
- Adopt a continual 'test and learn' approach to all performance marketing activities (A/B testing)
- Internally carry out the day-to-day execution and optimisation of campaigns on all key platforms
- Review, optimise and scale paid social campaigns with knowledge of the competitor landscape
- Manage marketing budget and forecast to deliver efficient return on investment
- Analyse and track campaign performance, refining CPA and ROI on all campaigns

YOU
To be considered for this part-time Performance Marketing Specialist role, you will need:

- extensive experience in paid marketing across a portfolio of customer-facing products
- to be up-to-date with the latest PPC solutions (including Adwords), paid social platforms and analytics tools and be able to drive an innovative, forward-thinking approach
- to be comfortable setting reasonable budgets, and monitoring / optimising CPA and ongoing scale
- to have knowledge of SEO and ad copy optimisation
- to be a team player, of a creative mindset, and a sports enthusiast!

If this sounds like you, apply now to be considered for this exciting part-time role!

Performance Marketing Specialist - Part-Time, 16 Hours a Week - 4 Month Contract - £300-£350 per Day - London

If this role isn't what you're looking for don't worry. At Stopgap we cover all permanent and freelance marketing positions, with specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity . Marketing Recruitment - The Stopgap Way.

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