SEM Analyst

Location
Oxford, Oxfordshire
Salary
Negotiable
Posted
13 Sep 2018
Closes
13 Oct 2018
Ref
BSMLL43357
Contact
Lara Lee
Discipline
Marketing
Specialism
Digital, PPC
Business Type
Brand / In-house
Seniority
Executive
Contract Type
Permanent
Hours
Full-Time

International online travel organisation are looking for a Paid Search Analyst. Situated in a lovely modern open-plan office, a fast-paced culture of hard-work and accountability in your role, is rewarded with amazing benefits and personal development opportunity.

The role: This is a fantastic opportunity for a SEM Analyst with several years' experience to join this well-known and authoritative online travel company. Working across multiple websites in multiple countries, you will be responsible for driving profitable growth in the paid search channel and will contribute to the roadmap and ensure all data is analysed to make constant improvements.

Key responsibilities:

  • Active contribution to the paid search strategy
  • Cross functional working with development and marketing teams
  • Evolve bidding methodology, A/B testing, competitive benchmarking, audience segmentation
  • Be the paid search expert within the team and report to management on all KPI's and new industry trends
  • Keyword research, benchmarking and technical implementation to ensure maximum exposure

The Candidate: You must have worked in a paid search (SEM, PPC) role previously within an environment where data and reporting on analytics is key. You must also have experience of being able to demonstrate clear improvements and increases in ROI through your work. With a naturally numerate background, you will have advanced Excel skills and will have used SQL. A degree in computer science, marketing, IT or equivalent is required.

As well as the salary, the benefits which accompany the role are excellent; 25 days holidays (increasing with service), pension, bonus, healthcare including family cover, full dental and optical care, death in service, critical illness cover,

This SEM Analyst role is commutable from Warwickshire, Oxfordshire, Northamptonshire.

Would suit existing PPC Manager, SEM Manager, Digital Search Manager, Digital Acquisition Manager, Search Marketing Manager or Digital Account Manager.

BSMLL43357

SEM Analyst, Oxford, £excellent

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