Direct Recruitment

Product Marketing Executive

London (Central), London (Greater)
01 Oct 2018
01 Nov 2018
B2B, Fashion
Business Type
Brand / In-house
Contract Type

This is such a great role if you’ve got some product marketing expertise in the travel or FS sector, as well as real B2B expertise! Working within the travel benefits sector, you will be responsible for planning and executing of new launches for new propositions and programme features to key B2B audiences. You’ll get to work with some very smart and great people in an environment where career development and progression are key.

The company

This leading global loyalty business specialises in creating compelling and engaging rewards and loyalty schemes for leading brands within the financial services sector. They are based in fabulous offices in the city and they offer great career progression and personal development to all their staff. The culture is fun and supportive, and it’s a great place to make your mark and develop your career.

The role

  • Development of new propositions, go to market on new features and releases, and the maintenance of a full suite of content and collateral supporting engagement with key B2B audiences
  • Creation of content for our core brands and travel experience programmes
  • Working with product owners to design and implement messaging of features and benefits serving new propositions, features and product releases
  • Supporting the above with clear, cross channel marketing plans
  • Deliver all elements of the product release marketing plan including updates to all marketing collateral
  • Ownership of B2B content on the website and lead for B2B content update and localisation

Skills and experience

  • Experience in planning and executing integrated B2B communications, ideally working directly with digitally-focussed products and services
  • Demonstrable experience in developing multi-channel content and campaigns, working alongside partner maketing functions.
  • Expertise in multi-channel digital marketing in an agile, digitally centric environment
  • Knowledge of financial services/banking and travel sectors


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