Creative Healthcare/ Medical Copywriter

Location
London (Central), London (Greater)
Salary
£45000-£60000
Posted
02 Jan 2019
Closes
02 Feb 2019
Discipline
Advertising
Specialism
Copywriting
Sector
Health
Business Type
Agency
Contract Type
Permanent
Hours
Full-Time

Creative Healthcare/ Medical Copywriter

The agency

Well established award winning integrated communications agency specialising in healthcare sector.

The role

We are looking for a Creative Healthcare/ Medical Copywriter - someone who is creative but also has the ability to write e-details and some of the long copy rather than a purely conceptual writer. 
The Medical Copywriter will be responsible for helping turn complex science into compelling stories. You will produce content for brand campaigns aimed at a variety of costumers.
You need to understand the mindset of the healthcare professional and be confident in communicating to them complex disease areas, ultimately expressing high-end clinical information in a simple and engaging way.
As a Medical Copywriter you will understand, interpret, deciphering best data to tell the most compelling argument to change audience behaviours in line with intended belief shift.
 

Responsibilities and skills

-  Strong understanding of the creative process

-  Outstanding writing capability

- Ability to write e-details 

- Ability to write long copy
- Excellent communication skills
- Ability to understand and read clinical and scientific data
- Analytical approach to deciphering what's going on
- Strong attention to detail

- Translating the complexity of science into understandable ideas/communications for internal interrogation
- Evaluating the ideas & work of the team to ensure our solutions remain true to the science
- Partnering with Art Directors and Designers to develop ideas and progress work collaboratively
- Contributing to clinical direction on pitch opportunities

 

 

 

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