Stopgap

CRO & Website Manager

Recruiter
Stopgap
Location
East London, London
Salary
Up to £40000 per annum
Posted
18 Jan 2019
Closes
15 Feb 2019
Ref
BEX-091662
Contact
Rebecca Bryan
Discipline
Marketing
Specialism
Digital, E-Commerce
Sector
B2C, Finance
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

A Travel Insurance provider based in Romford (Essex) are looking to bring someone on board to manage their WordPress websites.

Website Manager - £40,000 - East London

THE COMPANY
A marketing-leading, award-winning Over 50's specialist travel insurance business based in Romford, Essex.

THE ROLE
You will be responsible for:
CRO:
- Manage the pipeline of website A/B tests to maximise our conversion rates
- Adopt a data-first approach to understand, analyse, report and act on the data available to us
- Develop strong relationships and closely liaise with other members of the team to ensure that strategies are in sync, and we are taking a multi-channel approach
- Develop and maintain a strong understanding of our company products, clients, competitors, industry and goals
- Develop a strong understanding of the strategic marketing objectives
- Call upon your skills and experience to focus and deliver against monthly targets

Website Management:
- Build, maintain and evolve a range of WordPress websites
- Use coding best practices such as commenting and documentation to ensure that your code can be adopted and understood by someone other than yourself if necessary in the future
- Develop a thorough understanding of WordPress themes and plugins
- Take full responsibility to maintain and update all WordPress sites
- Regularly liaise with the IT Department on the technical implementation of the WordPress sites within our systems
- Conduct thorough testing of all websites to ensure they are fully functional before going into a live environment
- Ensure all websites are up to date with best practices
- Manage Google Tag Manager containers across multiple websites

YOU
Experienced in:
Conversion rate optimisation
Google Analytics
Google Tag Manager
A/B Tests
WordPress
HTML, CSS and UX Principles knowledge
PHP and JQUERY understanding
Genesis framework understanding
Event tracking skill

If this sounds like you, apply now!

Website Manager - £40,000 - East London

If this role isn't what you're looking for don't worry. At Stopgap we cover all permanent and freelance marketing positions, with specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity . Marketing Recruitment - The Stopgap Way.

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