Digital Performance Executive

Location
London, South West London
Salary
£25000 - £30000 per annum
Posted
12 Feb 2019
Closes
12 Mar 2019
Ref
13872805/001
Contact
Tichaona Moyo
Discipline
Marketing
Sector
Education
Business Type
Brand / In-house
Seniority
Executive
Contract Type
Permanent
Hours
Full-Time

Responsible for leading digital & Programmatic across channels, delivering the reporting and insight required to fuel the digital team. Using this insight, they'll work with colleagues across digital.

Client Details

My client is one a large Education provider, devoted to providing high quality education worldwide. Based in South West London my client an established and seeking a Digital Performance Executive to lead on digital marketing & Programattic across all digital channels

Description

The key responsibilities for this Digital Performance Executive based in London are:

  • Analytics management and governance:
  • Digital Marketing across: Email, Social, Web content, Search Marketing
  • Continuous optimisation
  • Stakeholder, Agency management
  • Programmatic campaigns and paid media management


Profile

The successful Digital Performance Executive will:

  • Manage the Google Analytic's account, and be the expert in digital channel analytic's

  • Work with sales colleagues & the digital team to devise new supporter journeys in key areas such as course registration and enrollment.

  • implementing improvements to the digital marketing mix eg effectiveness and spread of referrers, effectiveness of campaign landing pages etc

  • Work with the UX, Design & Digital team to enhance and evolve website personas
  • Manage programmatic campaigns partnered with agencies.

Job Offer



The is a permanent role paying up to circa £30,000 per annum + additional benefits. My client is from the Education and Training sector, Commercial experience would be advantageous but not essential.

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