Digital Media Manager / Paid Media Planning
Digital Media Manager / Paid Media Planning - W1 Agency - Best Place to Work 2019
£40,000 - £43,000 + + Friendly Environment, Work-Life Balance + Health, Pension & other Perks
Excellent career-development opportunity for a strategic and creative Performance Paid Media Specialist looking for a new and exciting position. You'll be joining a family-like agency, part of an independent collaborative group of specialist agencies that creates stunning work for much loved global and fast-growing FMCG and Consumer brands.
A little about us.
We are a Creative & Media Agency that is values-driven that genuinely puts people first.
We stay ahead of the game by hiring smart thinkers and giving them back what they put in: through rapid progression, industry-leading benefits and a culture which was recently named in Campaign’s Best Places to Work 2019.
The Digital Media Manager Role:
This role fits within the Audience team of the agency, focused on delivering channel agnostic media solutions to brands to assist with overcoming brands challenges.
This role is a combination of planning and buying media primarily across search, social and display (direct & programmatic) with opportunities to explore other suitable platforms such as AV, out of home and print. You’ll be expected to manage a range of accounts, consistently going above and beyond for clients and delivering innovative digital solutions where possible.
Digital Media Manager Key Responsibilities:
+ Day to day contact and account lead for a portfolio of accounts, driving innovation and fresh thinking across the account that align with client requirements.
+ Creation of cross channel media strategies and media plans, primarily digital.
+ Define and maintain audience and data approaches, providing ongoing strategic recommendations and optimisations.
+ Owns the response to client brief, ensuring that we are able to develop approaches that align with client objectives and are able to demonstrate media expertise.
+ Campaign set up, implementation, optimisation and reporting across relevant digital channels.
+ Delivering insight led reports to clients to assist in evolving the media approach, providing strategic feedback and learnings from campaign activity.
+ Collaborating closely with media partners to align performance against client expectation and new opportunities.
+ Ability to conduct inventory research, competitive landscape analysis and opportunity analysis.
+ Contribute to new business pitches (ad hoc)
Skills and Experience you need to have:
+ Comprehensive understanding of paid digital channels including search, display (direct & programmatic), and paid social. A general understanding of AV, OOH and print is desirable.
+ Experienced in managing campaigns in an agency environment from developing clear strategies and rationale, optimising for performance and developing and reporting back on insights.
+ A detailed understanding of traditional reservation buys and real time bidding.
+ Ability to confidently work with data to drive insights and recommendations
+ Strong communication skills, positive can-do attitude and ability to keep calm under pressure
+ Ability to work autonomously, using own initiative, prioritise work load and handle multiple tasks
+ Attention to detail is key.
+ Passionate about continuous improvement and optimise client’s media campaigns and approaches
+ Confident in presenting approaches and reports to clients
What we offer in return:
+ Private health insurance
+ Travel insurance
+ Company holidays
+ Quarterly professional development programme
+ 24 days holiday
+ Flexible working hours
+ Regular team get togethers and socials
+ Christmas and Summer parties.
Your Background / Previous Roles May Include:
Performance Media Manager, Biddable Strategist, Paid Media Account Executive, Paid Media Account Manager, Performance Media Campaign Manager, Paid Media Strategist, Biddable Media Manager. Media Manager.
Interested? Apply here for a fast-track path to the Hiring Manager
If you have any pre-application questions please contact us first quoting the job title & ref. Good luck, Team RR.