Creativity is the only way to survive.
This is our bedrock. Creative is at our core, it’s our everything. Meaningful, engaging, media neutral ideas are the output of our creativity and in turn, the success of our clients’ businesses.
However, our ideas have the power to effect more than just sales and award juries; they can shift human emotion, capture the cultural zeitgeist, trail blaze what’s new and next, even do good in society. To do this our ideas need to dare to be different; to stand out, not just blend in.
And as a Copywriter with McCann Manchester this is where you come in.
As a Midweight Copywriter, or as part of a team, you’ll
- Be dedicated to producing creative and effective trail blazing copy.
- Develop creative work in line with client strategy across a number of clients.
- Incessantly deliver original/inventive concepts and new vocabularies for your clients.
- Be able to clearly and articulately explain and if required, constructively defend an idea to clients.
- Ensure the tone of your copy captures an appropriate voice for the brand you are working on, taking into account the clients’ brief and guidelines.
- Be aware of competitor creative work and market/ technology developments
in relation to the accounts you work on.
What we’re looking for from our Midweight Copywriters:
It almost goes without saying, you have an insatiable desire to craft the Twenty Six letters of the alphabet into copy that can persuade, captivate and entertain. Words to wonder and ponder. Sentences which subvert and make the reader smile and want to share. You’ll have showcased this already with game changing work.
But most importantly we’re interested in what motivates that creative brainbox of yours. What makes you tick. If like us, it’s a passion for creating outstanding work, we’d like to chat.
McCann Manchester is one of the largest integrated Marketing Communications agencies in the UK with over 370 people based across a big old country house in the heart of Cheshire, a Digital Media hub in Manchester city centre and a 30,000 square foot Production Studio in Poynton. We're a campus full of talented, ingenious, smart and mischievous people, spanning all channels and disciplines of the marketing landscape. And yes the rumours are true, we also have an outdoor pool, pub, bistro and gym all on-site.
Here the people make the agency, they are what makes our work so unique. We know that when employees of all backgrounds and identities feel empowered to share their unique perspectives, game-changing ideas come to life.
So if you’re a Midweight Copywriter looking to create work that will be noticed we’d love to hear from you. Share your portfolio via the link below