Stopgap

Senior Brand Manager

Recruiter
Stopgap
Location
London
Salary
£60000 - £65000 per annum
Posted
12 Sep 2019
Closes
12 Oct 2019
Ref
LSS-093591
Contact
Lee Shortt
Discipline
Marketing
Business Type
Brand / In-house
Seniority
Senior Manager
Contract Type
Permanent
Hours
Full-Time

Senior B2c Brand Manager with extensive experience of travel/leisure industry needed for great new role, central London.

Senior Brand Manager - Up to £65,000 - London

THE COMPANY
Our client is one of the UK's leading rail franchise groups. They run four separate rail franchises across the south and east of England.

THE ROLE
Reporting to the Head of Marketing, you'll be responsible for:
- the delivery of all customer focussed marketing campaigns in order to drive customer engagement, acquisition and retention and, ultimately, to increase revenue
- the brand guardianship of the franchises
- rebuilding brand reputation, driving channel shift and delivering revenue across each individual franchise
- planning and managing all ATL and BTL brand campaigns including briefing external media agency, creative agencies, PR agency, experiential agencies, research agencies as appropriate


YOU
To be considered for this role: you must demonstrate significant and current brand campaign experience gained in a consumer service environment within the travel or leisure sector. This is an essential requirement and candidates who don't meet this criteria will not be shortlisted.

- significant experience of marketing - ATL and BTL including broadcast, posters, digital and social
- track record of all aspects of planning and executing brand strategies and a keen understanding of brand, creative development and innovation and media buying
- extensive experience of B2C brand marketing campaigns, practical understanding of brand building and customer research
- experience managing people, budgets and agencies(Media/Creative/PR/Experiential)

If this sounds like you and you have demonstrable brand marketing experience in the travel and leisure sector, please apply online to day.

Senior Brand Manager - Up to £65,000 - London

If this role isn't what you're looking for don't worry. At Stopgap we cover all permanent and freelance marketing positions, with specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity . Marketing Recruitment - The Stopgap Way.

Apply for Senior Brand Manager

Already uploaded your CV? Sign in to apply instantly

Apply

Upload from your computer

Or import from cloud storage

Your file must be a .doc, .pdf, .docx, .rtf, and no bigger than 1Mb


Upload from your computer

Or import from cloud storage

Your file must be a .doc, .pdf, .docx, .txt, .rtf, and no bigger than 1Mb


4000 characters left

Marketing Communications

Haymarket Media Group, the publisher of Campaign, takes your privacy seriously.

Learn more about how we use your information when job seeking.

We will use your information to ensure you receive messages that are relevant to you. 

Please be aware that unless you opt in, you will miss out on emails containing the latest job vacancies, career advice and other services from Campaign that could help your career.

Should you cease to require these services in future, you can stop receiving these messages from us via the unsubscribe link on any email received or by contacting us directly. Please see our Full Privacy Notice.


By applying for a job listed on Campaign Jobs you agree to our Terms and Conditions. You should never be required to provide bank account details. If you are, please email us.

Similar jobs

Similar jobs