Content Manager / Copywriter – Ready to make a difference?
Are you looking for a more meaningful opportunity where your work can have a real impact on the lives of others? We're on a mission to help people who are experiencing mental and emotional difficulties to get better and we believe your Content strategy, production and delivery skills can help us achieve our goals.
We're on a journey to scale to a £50 Million brand and we'd love for you to join us….
Content Manager / Copywriter
London / Remote Working
£40,000 – £45,000 + Pension
Full-time with flexibility
Help us re-imagine great mental healthcare:
Clinical Partners is the UK’s leading privately owned mental healthcare provider. In spite of growing awareness of the issues, too many people struggle to get the mental healthcare they need. Our ambition is to make exceptional mental healthcare as accessible as possible, whether accessed via the NHS or as a private self-referral.
We’re currently experiencing significant growth, supported by a new investment programme in technology, people and marketing. Following the appointment of a new marketing director, we’re now looking to roll out a new strategy for building the brand, including developing new customer propositions, optimising the customer experience, launching a new content and PR programme, and refreshing the brand identity including the website.
Great content, in various creative forms, will be central to the successful delivery of this strategy.
To help bring it to life, we’re looking for a versatile content professional – creator, editor and manager – who can champion, manage and help deliver content for a diverse multimedia marketing programme.
What you'll be doing:
+ Be the champion and guardian of great content, in all its forms, across Clinical Partners
+ Develop a consistently engaging voice for the brand across all channels and types of content
+ Oversee content development for a website refresh project. With particular focus on communicating our unique value and people-led approach in a simple and engaging way.
+ Beyond the initial website refresh project, you will be the content editor for the website, adding new pages and editing as required
+ Manage the Clinical Partners blog, either writing yourself, or briefing to writers and playing an editorial role
+ Managing development of content for our social channels, in particular building educational video and audio content, and thought leadership for our professional audiences
+ Developing compelling programmes for our successful OpenHouse on Mental Health webinar series
+ Develop robust content operations processes with various content creators ensuring efficiency and consistent high quality
+ Creating a content governance process to ensure our content remains accurate and relevant
+ Chief editor, optimiser (writer if you’ve time!) of copy and content for campaigns and through the customer journey (UI).
+ Chief editor for internal materials, such as guidance to clinicians on our clinical processes
+ Creative input into new proposition development where great content has the potential to add value
+ Managing other content creators as required.
The right person for this role could come from a publishing, education, charity, health & wellbeing brand or agency background. Or possibly all the above or more!
You’ll need to be as happy designing and managing a content programme, as editing and creating bits of it yourself. While the written word is at the core of our content, events, video, podcasts and creative use of social will be central to our strategy, so versatility is perhaps the most important requirement.
Most of all we’re looking for somebody who is excited by what great content can contribute, and keen to bring their skills to a sector where they can really make a difference. Clinical Partners is at the start of its marketing journey so this is a role that should grow in line with our wider ambitions.
There’s loads to do, so we envisage the role as full time. Having said that, we’re open to ideas and can be flexible if required for the right person. Post-covid, the marketing function will be based in central London, however occasional trips to our HQ in Wiltshire will also be required.
If this sounds like you, please apply with your CV and a covering note outlining how you think great content can help us in our ambition to make exceptional mental healthcare as accessible as possible.
Interested? Apply here for a fast-track path to the Hiring Manager
If you have any pre-application questions please contact us first quoting the job title & ref. Good luck, Team RR.