Copywriter B2B

Location
London
Salary
£30000 - £40000 per annum
Posted
18 Mar 2021
Closes
17 Apr 2021
Ref
RF20101
Contact
Rachael Francis
Discipline
Advertising
Specialism
Copywriting
Sector
B2B
Business Type
Agency
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

Our client, an agency that specialises in content, copywriting and strategy are looking for a B2B copywriter to join their team to work for their global brand clients.

They are looking for someone with B2B sector experience - including SaaS and Tech.

The ideal person will have written top-notch short and long-form copy written for high-end B2B brands (especially SaaS and tech). Have a solid understanding of digital and content marketing. Someone who is a creative storyteller, with a knack for tech, who can make sense of complex topics and write superb copy on brief and on time.

ROLE RESPONSIBILITIES:

● Writing creative copy for our B2B clients, including website copy, tagline exploration,

brand naming, ads etc.

● Writing content (long and short form) for our B2B clients, including blog posts, white

papers, articles, social posts and reports

● Conduct high-quality research and interviews when required

● Helping with QAing work of other writers

● Helping with their internal marketing efforts, including brainstorming ideas and writing

marketing collateral for the agency.

● Working with the Head Copywriter to develop different copywriting methodologies

● Keeping up to date with the latest tech developments, making sure you (and the agency)

have ultimate knowledge of the industry

ESSENTIAL EXPERIENCE:

● At least 3 years of experience copywriting for B2B clients, especially in the SaaS and

tech fields

● Experience writing both short and long-form copy (from website copy to articles to

White papers)

● Proven record of helping high-end B2B clients achieve results and good ROI through

copy and content writing

● Knowledge of advanced copywriting techniques such as conversion copywriting and

UX copywriting

● An in-depth understanding of copywriting best practices and the role they play within a

marketing strategy

● A solid understanding of digital and content marketing strategies

● Excellent working knowledge of GSuite and Microsoft Office

Creative Recruitment is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.