ABM & DBM Strategy Director - B2B Sales & Marketing Consultancy

Location
London | WFH
Salary
£ 65 - £ 70k based on experience, plus incentive/bonus and benefits
Posted
26 Apr 2021
Closes
26 May 2021
Discipline
Marketing
Sector
B2B, Technology
Business Type
Agency
Contract Type
Permanent
Hours
Full-Time

Are you an Account Director / Client Service Director who considers themselves an expert in ABM?  

Someone who is passionate about and understands what a difference ABM can make to a business.

Here is your opportunity to lead and grow the ABM side of an award-winning sales and marketing consultancy who works with globally recognised B2B brands.

This client is known for their ability to humanise their client’s brands in order to engage and win business and has had exceptional success in bid improvement, achieving an average 80% win-rate on behalf of its clients.

This role works closely with the MD and is based in London.

ROLE PURPOSE

  • Grow the existing ABM/DBM proposition and delivery team
  • Grow and nurture your own key accounts 
  • Develop new strategies to upsell and generate new revenue streams
  • Deliver ABM for select key clients

REQUIREMENTS 

  • Extensive experience in a high-tech B2B ABM (account-based marketing) and/or DBM (deal-based marketing)
  • Excellent written communications, interpersonal and presentation skills 
  • Experience in developing and leading B2B marketing and digital strategies 
  • The ability to build relationships at very senior level and pitch with confidence 
  • Strong understanding of current ABM and demand generation, strategy and execution best practice 
  • Working knowledge of Martech platforms and associated data/reporting techniques 
  • An entrepreneurial mindset, flexibility, a sense of humour and a positive, collaborative, can-do attitude 
  • Clear and decisive decision making and prioritisation skills 
  • Excellent project management and delegation skills 
  • Creativity, flair, intuition, adaptability and ability to think on your feet. 
  • Exceptional commercial management and proven consistent ability to manage P&L 

Our client is offering a competitive salary of £65 – £70k based on experience, plus an incentive/bonus scheme and benefits. 

This role is flexible – with significant home-working as well as frequent client facing travel and some time spent in the office in London. 

If this ABM Strategy Director is you, please do get in touch with me, Ivy Farrell, by clicking on the apply button below and attaching your latest CV.

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Do you have B2B and ABM experience

Have you got experience in B2B marketing and digital strategy


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