Senior Email Marketing Manager
Senior Email Marketing Manager
An exceptional email marketer or CRM specialist you are looking for a role that will stretch you and deliver real world impact.
Look no further than this Senior Email Marketing Manager position within
the world’s largest independent conservation organisation. We know our world is under threat like never before. We need a global deal for nature and people to reverse the decline and we need your skills to help make it happen.
We want you to capitalise on the tremendous growth in our email marketing in recent years and continue to build revenue and improve supporter retention. As head of a small team, you will lead on end-to-end campaigns and automated journeys that integrate across online and offline channels,
Working across three offices, you will take responsibility for making data driven decisions on innovation, testing and segmentation as well as for embedding email best practice to support our fundraising and influencing goals. You will monitor effectiveness, promote testing and produce regular analytical performance reporting too. Collaborating with colleagues across the organisation, you will support the creation and delivery of multi-channel campaigns and introduce and maintain existing automation.
You will also lead on the onboarding of Adestra, our new ESP
provider as well as oversee relationships with other supplier partners.
For this role, you must have extensive experience as an email marketer or CRM specialist. You will be expert at creating, implementing and delivering an email marketing channel strategy for a high- profile organisation as well as expert at managing a large leads database and multiple mailing lists.
You will be used to using ESPs and specific experience with Adestra, FastStats/PeopleStage would be a plus.Comfortable managing email channel schedules, you will have sound knowledge of Google Analytics and other tracking and analytical tools as well as the ability to translate complex data into key recommendations and an actionable strategy. You will have a good understanding of audience
segmentation and profiling too.
An effective project manager with excellent communications and relationship building skills, you will be comfortable working under tight deadlines and managing multiple programmes. If you have the ideas and passion for email marketing to inspire, empower and mobilise the supporters to protect our amazing planet we would love to hear from you.
Please click on the link
and apply via our website by submitting a copy of your up-to-date CV and the Supporting Statement to highlight what makes you a good fit for us.
Every role at WWF is open to applications from all sections of society. We believe in the potential of everyone regardless of; sex, race, religion or belief, ethnic origin, different physical ability, family structure, socio-economics, age, nationality or citizenship, marital, domestic or civil partnership,
sexual orientation, gender identity, or any other aspect that makes you, well you.
Here at WWF,
we’re committed to conscious inclusion that helps cultivate an ethos of belonging, connection and shared purpose. We believe that the more diverse we are the better we become; this brings us together and empowers us to develop, engage and inspire; and critically to help build a future where
people can live in harmony with nature. We identify and align with our values: courage, integrity,
respect and collaboration. Our policies and benefits reflect the importance of people being able to have a good work-life balance and being able to bring their ‘full self’ to work.
Our world needs you like never before. We are the first generation to know we are destroying the world and we could be the last that can do anything about it. We are looking for people who are passionate about making it politically, socially and economically unacceptable to destroy our planet’s
natural resources. We need you to join us in the fight for our world.