Paid Media Strategist
Paid Media Strategist
Central London SE1
£44,388 per annum
We are looking for a Paid Media Strategist to join the Mayor of London’s Digital Communications team.
You will join a busy, dynamic team managing the Mayor of London social media and email channels. You’ll work directly on developing external campaigns, focusing on topics like London’s recovery from COVID, the climate emergency, improving air quality across our city, and the COVID-19 vaccine rollout.
You’ll be at the heart of our efforts to engage Londoners in what we do, managing paid campaigns that make a real difference in the world. You will be responsible for executing data-led, innovative and effective paid media campaigns to reach the right audiences with the right messages. You’ll work across high profile priority campaigns and advise on targeted approaches across different policy areas, collaborating with different teams across the organisation. You will also feed in to the team’s core work of managing the day-to-day digital newsroom.
You will have excellent copywriting and visual storytelling skills as well as significant experience of using social media and digital advertising, preferably with some experience of overall paid social management within an organisation or agency. You will be familiar with budget management, audience identification, data analysis, user experience and accessibility in the context of effective digital communications.
You will understand what it means to work for a socially and politically sensitive organisation, and have experience of working under pressure and in a changeable environment. But above all else, you will be excited by using your skills to run campaigns that improve people’s lives and help London bounce back from this pandemic.
At present GLA staff are working largely from home, with office space available at our offices based at City Hall, More London. Over the coming months, we will moving to hybrid working, linked to our relocation programme. As part of this, you will need to split your time between home working and coming into the office.
The Mayor has announced that City Hall will be relocating from More London (London Bridge) to the Crystal Building in the Royal Docks. These roles will be based at The Crystal Building (from January 2022). Further information on the relocation announcement, can be found here.
We are committed to being an inclusive employer and we are happy to consider flexible working arrangements. We would welcome applications from candidates who are seeking part time work as this role is open to job share.
In addition to a good salary package, we offer an attractive range of benefits including 30 days’ annual leave, interest free season ticket loan, interest free bicycle loan and a career average pension scheme.
If you have a question about the role or the recruitment process, then please contact a member of the recruitment team via email on firstname.lastname@example.org quoting reference GLA4417.
To apply, please visit our website.
Application closing date: Monday 16 August 2021.
Interviews will take place via Video: Tuesday 31 August - Wednesday 1 September 2021.
London's diversity is its biggest asset and we strive to ensure our workforce reflects London's diversity at all levels. We welcome applications from everyone regardless of age, gender, ethnicity, sexual orientation, faith or disability.