Digital Marketing Manager / Head of Digital (Celebrity/ Influencer Beauty Products)

Location
Kingston Upon Thames (City/Town), London (Greater)
Salary
competitive salary relative to experience
Posted
05 Aug 2021
Closes
05 Sep 2021
Ref
DMM01
Discipline
Marketing
Sector
Beauty
Business Type
Agency
Seniority
Senior Manager
Contract Type
Permanent
Hours
Full-Time

ABOUT US:
Precious Brands is a specialised award-winning creative studio collaborating globally with brands of all sizes in the beauty, wellness and fragrance industry. We're based in a creative space in Kingston where we have our very own in-house production studio. We are a small, friendly team, which means each team member plays an extremely important role and must have a pro-active and flexible working approach, which will be rewarded by developing with an exciting, high growth entrepreneurial company with many opportunities.


THE ROLE:
We are looking for a confident and strategic senior digital marketing manager to join the team, driving and implementing the digital strategy for our beauty industry clients.

This role is an outstanding opportunity to lead digital for the company as we expand our offering and hit the ground running working on the launch strategy for an exciting new fragrance launch later this year. Within this role, you will work closely with our team in New York to advise on growth strategy and continually improve channel performance for their DTC, influencer-owned brands.


KEY RESPONSIBILITIES:

  • Manage and grow the digital & social team
  • Drive the US social media strategy for our influencer/ celebrity-owned brands ensuring content and TOV is in line with brand guidelines 
  • Create, plan and deliver SEO, PPC, Paid Social and CRM flows if required
  • Review website performance and make recommendations to continually improve ecomm performance
  • Creation and management of the marketing calendar working with the content and design team to ensure offers and content is correct and delivered on time
  • Monitor competitors and other beauty brands
  • Analysis and reporting of all digital marketing efforts

WHAT WE'RE LOOKING FOR:

  • Someone who is passionate, driven, entrepreneurial, and ready for a new challenge
  • 5 years of digital marketing experience
  •  A proven track record driving growth in a DTC business
  • Shopify experience
  • Strong understanding of Google Analytics
  • An inspiring & proactive team player who can work collaboratively in a small team
  • An innovative, customer-driven mindset
  •  A problem-solver with a can-do, positive attitude
  • High attention to detail and organisational skills
  • Exceptional written and verbal communication skills with the ability to inform, consult and engage across all teams
  • Computer literate with good Excel and PowerPoint skills
  • Out the box thinking with the ability to find fresh, new and innovative ways of looking at the fragrance and beauty sector
  • Experience in influencer marketing and management
  • Understanding of the US market is highly preferable

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