Brand Strategist - brand consultancy - consumer/retail

Location
London (Central), London (Greater), homeworking
Salary
£48-60k+ dep on experience
Posted
14 Oct 2021
Closes
14 Nov 2021
Ref
SPK024
Discipline
Marketing
Specialism
Planning & Strategy
Sector
B2C, Retail
Business Type
Agency
Contract Type
Permanent
Hours
Full-Time

Brand Strategist - The role

This is a real hybrid role that requires someone to combine strategic thinking with project management. You'll also have the opportunity to work closely with the client to build relationships. A great opportunity for someone curious and positive to develop great strategic and overall agency skills further, working alongside some dynamic colleagues. There is every opportunity to  develop your career here. 

Brand Strategist - Responsibilities

        Strategy development

  • Simplify the complex and bring clarity
  • Develop an understanding of clients’ businesses – including key challenges and potential resolutions – to build strategy, project design and delivery
  • Communicate ideas coherently and ensure the strategy is delivered in the most appropriate way for the client
  • Conduct appropriate research and investigation
  • Identify, brief and coordinate third parties and collaborators

       Project management

  • Manage project scope, deliverables and responsibilities and prioritise work streams to ensure consistent delivery, on time, on budget and on brief
  • Ensure best practice in the design, management and delivery of all projects
  • Manage workflow of team and identify resourcing requirements 
  • Build and develop high level client relationships, gaining clients’ trust and respect for the agency’s expertise
  • Develop stakeholder relationships during and beyond client project delivery 

Financial management

  • Track and manage project scope, resources, budget and fees
  • Negotiate fees and additional fees if needed
  • Identify ways to increase the company’s profitability

       Business development

  • Identify, prioritise and convert new leads from both existing and new clients
  • Follow relevant sector and competitor information to stay abreast of market developments and opportunities

Brand Strategist - Skills

  • Ideally 5-6 years’ experience in brand, marketing or purpose related disciplines
  • Solid understanding and appreciation of the value and role of brand and purpose
  • Experience of working alone, and in a team, to deliver exceptional results
  • Experience of working in and/or with large, complex organisations
  • Experience of working in client facing roles is useful but not essential
  • Be analytical and imaginative  

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