Studio Publicist

Major Players
£41k per year
22 Oct 2021
19 Nov 2021
clare murphy
Entertainment, TV
Business Type
Brand / In-house
Contract Type
Freelance / Contract



Major Players are proud to be working with one of the most inspirational animation companies in the world! This company are responsible for creating world-class entertainment and the Studio Publicist is the primary point of contact for any PR and media relating to the Studio.

The Role / Company

You will be responsible for publicising the work of the studio across international, national and specialist media, with a specific strategic Business to Business remit across Sales & Marketing, Creative Services, Features and Corporate, acting as an ambassador for this world famous, four times Academy Award® winning animation studio.

You will be the first point of contact for all media enquiries alongside their PR Agencies. The Studio Publicist helps devise and implement the companies’ corporate and B2B press strategy with a view to protecting and enhancing the studios public image and helping to drive new business. Working with the company’s partners and clients to devise, implement and manage project publicity campaigns that communicate and celebrate the content produced at the studio. This is a unique role that spans all the different areas of the business including; corporate, film and TV, brand and IP, Creative Services (advertising, interactive, games), international distribution and licensing.  

This 12-month FTC position is a remote / flexible working position with 3 days a week at their Bristol Studio.


Key Responsibilities

  • Aardman’s B2B PR strategy – work with company leads and HoDs to devise a B2B PR strategy which fulfils current business objectives as defined by Marketing Director and agreed by Executive Board.

  • Manage all B2B and industry PR activity rolling out this strategy for UK, US and key territories - liaising with journalists, media outlets, clients, Licensing agents, agencies, Directors, Producers and relevant staff members. Write and issue press releases, prepare presentations and collate PR & marketing assets to make press kits available for journalists.

  • 1st point of contact at the studio for press enquiries coming in to the company.

  • Manage PR Agencies – Main point of contact on account for both UK and US PR agencies.

  • Delegate specific publicity tasks to other PR resource within the company, including approval of press and social materials and overseeing project work and communication with clients.

  • Project work: delivering on PR strategy around specific launches and acting as central point of information for HoDs and brand managers. Propose budget and manage expenditure, and delegating resource etc. where relevant.

  • As needed, provide counsel to marketing team in devising PR strategies around specific IP launches including TV, retail and events, recruiting relevant PR support to match the brief and objectives.

  • Develop and maintain relationships with key media contacts across all relevant industries e.g. Broadcast, Film, Licensing, Marketing, Advertising, Attractions and New Media.

  • Liaise with broadcasters, licensees, distributors, agencies, clients and any third party PR companies.

  • Budget responsibility

  • Studio Tours and Press Visits

  • Events – To oversee special events/screenings.

  • Approval of general publicity copy e.g. press materials, newsletters, event postings and brochures, social media copy and imagery used by external organisations.

  • To attend press events including launches, forums, conferences and TV & licensing trade fairs when practical and appropriate.


Skills & Experience

  • Minimum of 3 years’ experience working in a publicity role, either in-house or agency.

  • Experience in managing talent at TV and public appearances

  • Grounded understanding of the media landscape

  • Experience in writing press releases and preparing publicity materials.

  • Excellent communicator

  • Ability to work proactively and unsupervised.

  • Ability to cope under pressure.

  • Intuitive and enthusiastic approach to problem solving

  • Flexible, friendly and supportive approach to team

  • Able to act on own initiative

  • Able to maintain a high level of confidentiality and diplomacy

  • IT proficient – Microsoft Office, Photoshop. (Maconomy training can be given.)


Salary & Perks

  • Competitive salary dependent on experience - £41,000 + benefits

  • Flexible working policy